Magazine

Apr 2018

Read the latest edition of AIR and MEIR as an Interactive e-book

Weaving a seamless experience for the customer

Source: Asia Insurance Review | Apr 2018

Insurance used to be all about products – 
but this is changing. Today, the ultimate target for an insurer is true customer centricity with a seamless experience. This has become as important as the insurance product itself. To achieve this, InsurTech is a much-needed tool. Our Cover Story examines the concepts of customer centricity and InsurTech, with insurers having to work towards meeting their customer needs in today’s technology infused world. 
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